CandyKing
Founded in 1984 in Stockholm, Sweden, CandyKing didn’t just become part of the confectionery world - it reimagined it. With a bold idea and a sweet vision, CandyKing shaped the concept of Swedish pick‑and‑mix sweets and transformed the way people enjoy their treats: by allowing them to choose their favourites freely, entirely according to their own taste.
Candyking is the UK’s number 1 Pick & Mix Confectionery concept. We service over 2,500 stores with a fixture, stock and a regular merchandising visit- delivering a sweet experience to millions of consumers every year! With product sourced from our own factory network and selected third party manufacturers, we scour the world to bring our consumers new tastes, textures and flavours to put a smile on their faces!
Our ambition is for people everywhere to experience the joy of selecting their own favourite pieces. For us, great taste and the freedom of choice are not just expectations – they are rights. Pick‑and‑mix sweets allow sweet‑lovers to choose from hundreds of different treats and combine them however they like – all in a single bag or cup. Perhaps you prefer sour sweets. Or sweet ones. Or salty. Or maybe a little bit of everything.
As a pioneer of the “pick it yourself” concept, CandyKing quickly won the hearts and taste buds of its customers. What began as an innovation in one place grew into a movement – and today, CandyKing is Europe’s leading pick‑and‑mix brand, continuing to bring sweet moments of enjoyment to many new regions and countries.
DID YOU KNOW?
Pick‑and‑mix sweets allow sweet‑lovers to choose from hundreds of different treats and combine them however they like - all in a single bag or cup!